The term "personal influence" is the effect one person has on another's attitude or purchase probability.

Name: The term "personal influence" is the effect one person has on another's attitude or purchase probability.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Personal influence refers to the impact that one person has on another person's beliefs, attitudes, opinions, or behaviour. It can be positive or negative and can affect the individual's decision-making process, including purchase probability.

The Term "Personal Influence" Is the Effect One Person Has