During the early part of the twentieth century there was widespread interest in how to reduce the cost of sales. Many believed that this could be done by:
A) Selling through mass distribution of goods and services.
B) Hiring lower-cost salespeople.
C) Increasing the territory of each salesperson.
D) Increasing the efficiency of the factory production process.
E) Developing advertising to increase demand for the product.

Question

Quizplus · Accepted Answer

Selling through mass distribution of goods and services would allow companies to reach a larger audience without needing as many individual salespeople. This method is also generally less expensive than hiring and training a large sales force.

During the Early Part of the Twentieth Century There Was