A pre-crisis plan is the first step of any crisis management program.

Question

Quizplus · Accepted Answer

A pre-crisis plan is essential to prepare for a potential crisis and to mitigate its impact. It includes strategies, procedures, and protocols that organizations can implement to minimize damage to their reputation, operations, and stakeholders. By having a pre-crisis plan, organizations can respond swiftly and effectively to a crisis, which can reduce its severity and the likelihood of long-term consequences.

A Pre-Crisis Plan Is the First Step of Any Crisis