We can classify marketing research studies according to:
A) the size of the financial investment.
B) the NAICS codes.
C) the level of complexity.
D) the application.
E) CAMRO.

Question

Quizplus · Accepted Answer

The most common way to classify marketing research studies is by their application, which refers to the purpose of the research. This could include identifying target markets, testing new products, measuring customer satisfaction, etc. Classification by size of financial investment or NAICS codes would be more specific and not relevant to all studies, while classification by level of complexity is subjective and can vary depending on the researcher's perspective. CAMRO is not a recognized classification system for marketing research studies.

We Can Classify Marketing Research Studies According To