Stopping an ad which appears to be funny in one global culture but offensive in another is probably performed by:
A) a creative
B) a bilingual
C) a cultural assimilator
D) the local government

Question

Quizplus · Accepted Answer

A cultural assimilator is trained to understand the differences between cultures and how they may interpret certain behaviors or messages. They can help prevent a potentially offensive ad from being released. A creative may be responsible for creating the ad, but may not have the cultural sensitivity to recognize its potential impact. A bilingual may be able to translate the ad, but may not necessarily understand the cultural nuances that could make it offensive. The local government may only intervene if the ad violates specific laws or regulations.

Stopping an Ad Which Appears to Be Funny in One