Match the definition of the communication theory with the theory.
-Mass media create a perception of reality, and those who consume media extensively share those views more than others.
A) Individual differences theory
B) Social categories theory
C) Social influence
D) Selective processes
E) Wants and needs gratification
F) Cultivation
G) Spiral of silence

Question

Quizplus · Accepted Answer

This is the key principle of Cultivation Theory, which suggests that media exposure gradually shapes an individual's perception of reality and influences their attitudes and beliefs.

Match the Definition of the Communication Theory with the Theory