Match the definition of the communication theory with the theory.
-Divided into elements of exposure, perception, retention and recall;explains media behavior when somany media voices compete
A) Individual differences theory
B) Social categories theory
C) Social influence
D) Selective processes
E) Wants and needs gratification
F) Cultivation
G) Spiral of silence

Question

Quizplus · Accepted Answer

The theory that is divided into elements of exposure, perception, retention, and recall and explains media behavior when so many media voices compete is the selective processes theory.

Match the Definition of the Communication Theory with the Theory