Match the definition of the communication theory with the theory.
-Source credibility and the way messages are perceived vary from person to person
A) Individual differences theory
B) Social categories theory
C) Social influence
D) Selective processes
E) Wants and needs gratification
F) Cultivation
G) Spiral of silence

Question

Quizplus · Accepted Answer

This theory states that individuals have different backgrounds, experiences, and beliefs that influence how they interpret and perceive messages, including the credibility of the source. Therefore, different people may have different responses to the same message due to their individual differences.

Match the Definition of the Communication Theory with the Theory