Which perspective focuses on the cognitive processes associated with comprehension that leads to consumer learning?
A) behaviorism approach
B) mindful learning perspective
C) conditioning approach
D) information processing perspective
E) operant learning perspective

Question

Quizplus · Accepted Answer

The information processing perspective focuses on how the cognitive processes involved in comprehension lead to consumer learning. This perspective emphasizes that consumers actively engage in learning and use prior knowledge and experiences to understand and interpret new information.

Which Perspective Focuses on the Cognitive Processes Associated with Comprehension