One of the criteria for evaluating the effectiveness of your print campaign is the circulation of the physical units carrying the advertising.You have asked for more information from the ad agency.In fact,you have asked for the number of people with your target audience's characteristics who actually saw the ad.This is an example of ________.
A) interactive marketing
B) effective ad-exposed audience
C) direct-response advertising
D) effective audience
E) all of the above
Correct Answer:
Verified
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