Product invention consists of creating something new.Forward invention is ________.
A) creating a new product to meet a need in another country
B) creating a new product to meet the need in the host country
C) understanding the differences between host and foreign country markets
D) increasing the control over the development of new products
E) inventing something that as yet has no "market"
Correct Answer:
Verified
Q21: The ultimate form of foreign involvement is
Q22: Licensing is a simple way to become
Q23: According to Hofstede,cultures with low power distance
Q24: Backward invention is _.
A) creating a new
Q25: Most brands are adapted to some extent
Q27: Which of the following is most likely
Q28: In an adapted marketing mix,the producers _
Q29: Straight extension of the product means _.
A)
Q30: According to Hofstede,cultures with weak uncertainty avoidance
Q31: A company can enter a foreign market
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