The editorial board of Gamers' Page, a magazine that primarily caters to people who are enthusiastic about sports and gaming, targets people who enjoy games. In this scenario, Gamers' Page uses _____.
A)gender segmentation
B)geographic segmentation
C)psychographic segmentation
D)family life cycle segmentation

Question

Quizplus · Accepted Answer

Psychographic segmentation looks at people's interests, attitudes, and lifestyles. In this scenario, Gamers' Page targets people who have an interest in gaming, making it an example of psychographic segmentation.

The Editorial Board of Gamers' Page, a Magazine That Primarily