During the _____ of the product life cycle, the basic goal of promotion is to inform the target audience that the product is available.
A)growth stage
B)decline stage
C)maturity stage
D)introduction stage

Question

Quizplus · Accepted Answer

During the introduction stage of the product life cycle, the basic goal of promotion is to inform the target audience that the product is available. The focus is on generating awareness and interest in the product among potential customers.

During the _____ of the Product Life Cycle, the Basic