Imagine you are a participant in Howard Leventhal and his colleagues' (1967) study. Recall that participants either (a) watched a scary film about lung cancer; (b) read a pamphlet of suggestions for how to quit smoking; or (c) watched the scary film and read the pamphlet. According to the results, you would be most likely to quit smoking if you were in condition ________.

Question

Quizplus · Accepted Answer

Participants in condition (c) who both watched the scary film and read the pamphlet were the most likely to quit smoking. The combination of fear-inducing stimuli and practical tips may have been more effective in motivating behavior change than either approach alone.

Imagine You Are a Participant in Howard Leventhal and His