Which of the following findings about systematically processing strong vs. weak messages is true?

Question

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Each statement is true regarding the processing of strong versus weak messages. A) Research in persuasion shows that more strong arguments can increase persuasion compared to fewer strong arguments. B) Presenting more weak arguments can lead to less persuasion as it may trigger counter-argumentation or skepticism. C) Messages that stimulate favorable affective responses tend to be more persuasive as they facilitate positive elaboration of the message content.

Which of the Following Findings About Systematically Processing Strong Vs