Data mining cannot be used to cross-sell different products or services by the company.
Correct Answer:
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Q41: Internal secondary data originate inside the confines
Q42: Cash register receipts cannot serve as sources
Q43: Management reports and customer complaint letters cannot
Q44: External secondary data sources are found outside
Q45: Data mining cannot be used to upgrade
Q47: The Internet has become the first, and
Q48: Sources of primary data of interest to
Q49: All pertinent secondary data should be gathered
Q50: BehaviorScan measures exposure to print ads in
Q51: The National Purchase Diary Panel (NPD) provides
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