A(n) _____ evaluate the level of satisfaction existing customers have with the products or services of a company or organization.
A) customer satisfaction study
B) positioning study
C) market share/market size study
D) market feasibility study

Question

Quizplus · Accepted Answer

A customer satisfaction study specifically focuses on evaluating the level of satisfaction existing customers have with a company's products or services. The other options listed (positioning study, market share/market size study, and market feasibility study) do not necessarily focus on customer satisfaction as their main objective.

A(n) _____ Evaluate the Level of Satisfaction Existing Customers Have