When Mohamad's customer said, "Due to forecasts for a much colder winter this year, we are going to need to order more of your product than in previous years," which type of buyer needs was he expressing?
A) situational
B) functional
C) social
D) psychological

Question

Quizplus · Accepted Answer

The customer is expressing situational needs as their current situation, namely the forecast for a colder winter, is driving their need to order more of Mohamad's product.

When Mohamad's Customer Said, "Due to Forecasts for a Much