Which type of digital display campaign has the highest chance of converting a sale?
A) brand awareness
B) retargeting
C) acquisition
D) newspaper ads
E) none of the above

Question

Quizplus · Accepted Answer

Retargeting campaigns have been proven to have a higher conversion rate because they target users who have already shown interest in the product or service. They serve as reminders to potential customers who have previously engaged with the brand but have not yet made a purchase. Brand awareness and acquisition campaigns may increase brand visibility and reach, but they do not necessarily lead to immediate conversions. Newspaper ads are not a type of digital display campaign.

Which Type of Digital Display Campaign Has the Highest Chance