Which of the following is an appropriate objective to achieve the perception facet of advertising effectiveness?
A) change attitudes
B) create conviction
C) create attention
D) stimulate trial
E) touch emotions

Question

Quizplus · Accepted Answer

Creating attention is a primary objective to achieve the perception facet of advertising effectiveness, as it focuses on making the target audience aware of the product or service.

Which of the Following Is an Appropriate Objective to Achieve