Which of the following is NOT a reason media-buying services agencies are in high demand?
A) Media has become more complex as the number of choices grows.
B) Technology has made this function very complicated.
C) The cost of maintaining a competent media department has escalated.
D) Media-buying services often buy media at a low cost because they can group several clients' purchases together to develop substantial buying power.
E) All of the above are reasons media-buying services agencies are in high demand.
Correct Answer:
Verified
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A) their
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Q28: Which level of account management in a
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