________ uses databases to drive communication with customers and keep track of their interactions with a company.

Name: ________ uses databases to drive communication with customers and keep track of their interactions with a company.
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Question

Quizplus · Accepted Answer

Customer relationship management (CRM) specifically refers to the use of databases and technology to manage a company's interactions with current and potential customers. It helps businesses stay connected to customers, streamline processes, and improve profitability.

________ Uses Databases to Drive Communication with Customers and Keep