What is the purpose of copy Research?
A) to make communication more effective
B) to spot errors in the copy
C) idea generation
D) to find out its comprehension
Correct Answer:
Verified
Q10: Eye movement camera is used for
A)theatre test
B)positive
Q11: Which one of the following is NOT
Q12: To assess if advertisement has achieved its
Q13: Slogan Testing is the method of which
Q14: Which is the greatest limitation of Pre-testing?
A)ample
Q16: Which test is conducted at the end
Q17: After the data analysis, the next step
Q18: In _ questionnaires are send to the
Q19: An_ is a scale of measurement where
Q20: Marketing research is continuous and _process.
A)knowledge
B)systematic
C)specialized
D)promotional
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