Trade links connecting the manufacturers or producers and the intended consumers is called
A) Wholesalers
B) Retailers
C) Channels of distribution
D) Middlemen
Correct Answer:
Verified
Q3: In the marketing mix, the process of
Q4: During each stage in the development of
Q5: The promotion mix involves
A)advertising
B)sales promotion
C)personal selling
D)all of
Q6: The process of marketing communication involving information,
Q7: When a firm introduces new product to
Q9: Middlemen who do not handle the goods
Q10: Consumer reaction and response is a yardstick
Q11: The concept of marketing mix as the
Q12: An Extended marketing mix, the 7 Ps
Q13: For consumer goods, the most visible player
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