Middlemen who do not handle the goods in the capacity of owners but render services and get paid in the form of commission are called
A) Wholesalers
B) Mercantile agents
C) Merchant middlemen
D) None of the above
Correct Answer:
Verified
Q4: During each stage in the development of
Q5: The promotion mix involves
A)advertising
B)sales promotion
C)personal selling
D)all of
Q6: The process of marketing communication involving information,
Q7: When a firm introduces new product to
Q8: Trade links connecting the manufacturers or producers
Q10: Consumer reaction and response is a yardstick
Q11: The concept of marketing mix as the
Q12: An Extended marketing mix, the 7 Ps
Q13: For consumer goods, the most visible player
Q14: _ do not normally deal with the
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