Practicing marketers tend to pitch marketing internally as an investment, not an expense, in the future success of the organization.

Name: Practicing marketers tend to pitch marketing internally as an investment, not an expense, in the future success of the organization.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Marketers often see their work as an investment in the success of the company, rather than just an expense to be minimized. This perspective helps them to focus on activities that will bring long-term benefits to the organization.

Practicing Marketers Tend to Pitch Marketing Internally as an Investment