While writing a customer satisfaction survey, the marketing director for Brand X Bank created a set of questions that customers would answer by circling a number between 1 and 7. The number 1 meant that the customers were very dissatisfied by that aspect of the experience, whereas 7 meant that they were very satisfied. The director is using ________ questions to collect this information.

Question

Quizplus · Accepted Answer

The questions are using a closed-ended format because customers are being asked to choose a specific number on a scale.

While Writing a Customer Satisfaction Survey, the Marketing Director for Brand