The most dramatic increase in revenue is most likely to occur in the ________ phase of the product life cycle.
A) introduction
B) growth
C) maturity
D) saturation
E) decline

Question

Quizplus · Accepted Answer

The growth phase of the product life cycle is characterized by a rapid increase in demand and sales, which results in a corresponding increase in revenue. As the product becomes more widely accepted and gains traction in the market, its revenue potential also grows. During this phase, businesses often expand their promotional efforts and accelerate production to meet demand, further driving revenue growth.

The Most Dramatic Increase in Revenue Is Most Likely to Occur