Sales promotion is a promotion mix element that provides an inducement for an end-user consumer to buy a product or for a salesperson or someone else in the channel to sell it.

Question

Quizplus · Accepted Answer

Sales promotion is a promotional tool used to persuade customers to purchase a product. It can be given to the end-user consumer or even the salesperson to encourage them to sell the product. Thus, the statement is true.

Sales Promotion Is a Promotion Mix Element That Provides an Inducement