In the context of customer service, referrals for a business are:
A) complaints and suggestions from unsatisfied customers.
B) suggestions from sales personnel to customers about which products to purchase.
C) recommendations from satisfied customers to potential customers.
D) guidelines to be referred to in order to improve customer relations.

Question

Quizplus · Accepted Answer

Referrals in the context of customer service typically refer to recommendations made by satisfied customers to potential customers about the business's products or services. This is a form of word-of-mouth marketing that can be very effective in attracting new customers.

In the Context of Customer Service, Referrals for a Business