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A Large Sporting Goods Store Has Recently Been Involved in a Controversy

Question 37

Multiple Choice

A large sporting goods store has recently been involved in a controversy involving its suppliers' use of child labor. As it works to resolve this controversy, what should the company monitor to get a better idea of how consumers feel about the company and its brand?


A) corporate blogs
B) its supplier's website
C) company e-mail
D) its own website
E) relevant wikis

Correct Answer:

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