The two main types of sales promotion are
A) publicity and public relations.
B) sales and direct marketing.
C) samples and refunds.
D) consumer-oriented and trade-oriented.

Name: The two main types of sales promotion are A) publicity and public relations. B) sales and direct marketing. C) samples and refunds. D) consumer-oriented and trade-oriented.
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Question

Quizplus · Accepted Answer

Consumer-oriented promotions target end consumers, while trade-oriented promotions target intermediaries like retailers and wholesalers.

The Two Main Types of Sales Promotion Are