Personality can be defined as:
A) the set of unique psychological and behavioural characteristics of an individual.
B) the set of unique behavioural tendencies of an individual.
C) the set of unique psychological characteristics and behavioural tendencies of an individual.
D) how a person spends their time and how they interact with others.
E) None of the options listed.

Question

Quizplus · Accepted Answer

analyse the major individual factors that influence consumer behaviour. Personality is the set of unique psychological characteristics and behavioural tendencies that characterise an individual.

Personality Can Be Defined As