Words that denote concrete objects, as opposed to abstract words, can be encoded into memory twice, once in terms of their verbal attributes and once in terms of their image-based properties.

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The Dual-coding hypothesis suggests that information can be stored in both verbal and visual forms. Words that denote concrete objects can be encoded into memory both as verbal descriptions and as visual images, which is what the statement describes.

Words That Denote Concrete Objects, as Opposed to Abstract Words