This broad category of customer thinking and behavior toward a brand has the strongest fans of a brand who become advocates, spreading positive word of mouth and encouraging channels to stock the brand as well as participating in brand communities.
A) Awareness
B) Association
C) Attitude
D) Attachment
E) Activity

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The Answer of This broad category of customer thinking and behavior toward a brand has the strongest fans of a brand who become advocates, spreading positive word of mouth and encouraging channels to stock the brand as well as participating in brand communities.
A) Awareness
B) Association
C) Attitude
D) Attachment
E) Activity

This Broad Category of Customer Thinking and Behavior Toward a Brand