For services, more so than for goods, prices are seen as an indicator of service quality.

Name: For services, more so than for goods, prices are seen as an indicator of service quality.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

For services, more so than for goods, prices are seen as an indicator of service quality, which is primarily due to the service characteristic of intangibility and the inability of the customer to judge the quality of service performance prior to the purchase.

For Services, More So Than for Goods, Prices Are Seen