In the Business-To-Business Purchase Decision Process, Conflict Resolution Will Be

In the business-to-business purchase decision process, conflict resolution will be used if there are different opinions about the decision. The conflict resolution method that will be used will be determined by

A) social norms and past experience of members of the buying center
B) the price and quality of the various vendors being considered
C) the personality traits of the highest ranking individual within the buying center
D) the informal power held by the decider, influencer, or purchaser