What do marketers use to target segments of customers based on customer characteristics and communication objectives?
A) Group promotion
B) Marketing mix
C) Integrated marketing communications
D) Marketing strategy

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The Answer of What do marketers use to target segments of customers based on customer characteristics and communication objectives?
A) Group promotion
B) Marketing mix
C) Integrated marketing communications
D) Marketing strategy

What Do Marketers Use to Target Segments of Customers Based