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Maya Is Setting Prices for Her Home Remodeling Business

Question 32

Multiple Choice

Maya is setting prices for her home remodeling business. Over the course of the year, there are times of peak activities-such as pre-holidays-and times when consumers were not as interested in home remodeling. This is an issue throughout the industry, so she knows it isn't just her business. After she determines a base price for the service, she could stimulate demand during the slow periods by using


A) discounts.
B) bundling.
C) premium pricing.
D) no-cost consultations.

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