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Adrienne Was Thrilled with the New Design She Had for Neckties

Question 8

Multiple Choice

Adrienne was thrilled with the new design she had for neckties and posted it on the company's website. It wasn't long before negative comments flowed in complaining about the colors she chose and the overall design. She scrapped that design and started over. If the design had gone into production it would have been a costly mistake, and the process that prevented this from happening is known as


A) production feedback.
B) consumer-guided design.
C) crowd-creation.
D) co-creation.

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