You and a friend were watching television yesterday, and when you asked her today about an ad about retirement plans you both talked about at the time, she tells you she didn't see such an ad, let alone talk about it. Which of the perception processes is at work here?
A) Selective attention
B) Selective interpretation
C) Selective filtering
D) Selective retention

Question

Quizplus · Accepted Answer

In most cases, we remember what we want to, which means that things you remember have importance to you.

You and a Friend Were Watching Television Yesterday, and When