Clinique, a leading cosmetics manufacturer, could adopt a _____ organization to deal with important retail customers like Macy's, Parisian's, and Saks Fifth Avenue.
A) dominant-account
B) benchmark
C) major-accounts
D) matrix
E) sales-oriented

Question

Quizplus · Accepted Answer

A major-accounts organization structure is specifically designed to handle significant clients, ensuring they receive the tailored attention and service they require, which is suitable for managing relationships with important retail customers like Macy's, Parisian's, and Saks Fifth Avenue.

Clinique, a Leading Cosmetics Manufacturer, Could Adopt a _____ Organization