Which of the following sales techniques would a manufacturer that has a major-accounts organization be most likely to use?
A) team selling
B) an aggregate marketing strategy
C) missionary selling
D) an outside order taker for its large accounts
E) direct marketing but no personal selling

Question

Quizplus · Accepted Answer

Team selling is often used by companies with major-accounts organizations because it allows for a coordinated effort to manage complex sales processes and relationships with large, important clients. This approach enables the sales team to leverage the expertise of different members to better meet the needs of major accounts.

Which of the Following Sales Techniques Would a Manufacturer That