The Promotion Objective of the Manufacturer of Corner Bay Smoked

The promotion objective of the manufacturer of Corner Bay Smoked Salmon dip is to create awareness of the brand. To evaluate the effectiveness of the company's promotional campaign, it could use:

A) focus groups with supermarket managers.
B) orders from its direct-mail campaign.
C) customer inquiries on where the dip can be purchased.
D) sales volume.
E) how well its retailers use its support tools.