Sometimes the task or objective method of establishing a promotional budget is called the _____ method.

Question

Quizplus · Accepted Answer

The task or objective method of establishing a promotional budget involves defining specific objectives, determining the tasks that must be performed to achieve these objectives, and estimating the costs of performing these tasks. This approach is also known as the buildup method because it builds the budget from the ground up based on the costs of the tasks needed to achieve set objectives.

Sometimes the Task or Objective Method of Establishing a Promotional