For years Lenox had a reputation as a manufacturer of fine china for dining. When the company began manufacturing crystal sculptures for the collector's market, it was an example of a:
A) change in strategic marketing tactics.
B) mix extension.
C) change in organizational goals.
D) line extension.
E) strategy of managing on the rise.

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The Answer of For years Lenox had a reputation as a manufacturer of fine china for dining. When the company began manufacturing crystal sculptures for the collector's market, it was an example of a:
A) change in strategic marketing tactics.
B) mix extension.
C) change in organizational goals.
D) line extension.
E) strategy of managing on the rise.

For Years Lenox Had a Reputation as a Manufacturer of Fine