Resellers create all of the following types of utility EXCEPT:
A) possession utility.
B) time utility.
C) place utility.
D) information utility.
E) form utility.

Question

Quizplus · Accepted Answer

Form utility is created through the production process by changing the shape, form, or structure of materials to make them more useful to consumers. Resellers typically do not alter the form of the products they sell; instead, they add value through making products available at convenient locations (place utility), at convenient times (time utility), by providing useful information about the products (information utility), and by facilitating the transfer of ownership (possession utility).

Resellers Create All of the Following Types of Utility EXCEPT