A major limitation to the use of sales promotion is that
A) it may be tied to patronage.
B) it may be oriented to middlemen and final customers.
C) the marketing focus may be shifted away from the product.
D) impulse purchases can be increased through in-store displays.
Correct Answer:
Verified
Q38: In which compensation plan do salespeople have
Q39: A salesperson's earnings are most directly related
Q40: Which of these is the most commonly
Q41: A major advantage of sales promotion as
Q42: Which of the following is NOT an
Q44: Sales promotion objectives are generally _-oriented.
A) image
B)
Q45: Which of these types of sales promotion
Q46: Sales promotion orientation refers to its
A) local,
Q47: Requirements that channel members or final customers
Q48: Which of these forms of sales promotion
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