Personal selling is LESS effective than advertising in
A) converting undecided consumers into buyers.
B) reinforcing advertised messages.
C) inexpensively contacting small numbers of consumers.
D) stimulating interest in a specific product.
Correct Answer:
Verified
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Q54: The buyer-seller dyad allows salespeople to
A) adapt
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Q57: The use of several specialized sales managers
Q58: Which of these is the most important
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