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Salesperson Efficiency Can Be Increased by Having Field Sales Personnel

Question 53

Multiple Choice

Salesperson efficiency can be increased by having field sales personnel use notebook computers. With these computers, the sales force can


A) develop point-of-purchase displays for important accounts.
B) reduce territory size through more intensively selling to prospects.
C) evaluate sales territories based upon the buyer-seller dyad.
D) access customer data bases to review a customer's order history.

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